Growth-stage complexity, leadership transitions and turnaround situations all share the same failure mode: plenty of ideas, not enough movement. Grant Webster works with purpose-driven founders and boards at exactly the moments when decisions matter most, bringing full C-suite capability and urgency without the full-time overhead.

He’s a Fractional CEO/COO based in Cape Town with 20+ years across South Africa, the UK, EU, US, Asia and Africa. Since founding Gralen Consulting in 2014, he’s supported hundreds of founders and entrepreneurs through growth, turnaround and scale, working at exec level to set strategy, manage P&L, and rebuild business units across founder-led SMEs, PE-backed scale-ups, national retail chains and global FMCG brands. His MOVE framework (Motivate, Opportunity, Value, Evolve) guides how he takes founders and boards from strategy to execution, backed by governance training with the Sirdar Group and membership of the COO Forum, Fractional United and Civitas.

The results speak for themselves. As a founding executive at a major South African ecommerce retailer, he was part of the team that grew revenue over 20-fold, from tens of millions to more than a billion. At a national toy retail chain, he drove 10x growth and turned around a licensed retail division to profitability within 18 months. At a national device repair and drone distribution business, he built a new business unit from the ground up into a significant, scaled operation, launching a new ERP and bespoke repair system across 35 stores and warehouses in under a year. At a corporate gifting company, he grew revenue by 150%, ahead of a successful exit.

Grant’s not interested in being a passive advisor. If you’re ready to act on the operational discipline growth demands, he’s ready to move.